A worthy Gold winner at the Cannes Corporate Media & TV Awards, Rocking Horse Pictures produced this showstopper (or rather, starter) piece for Taylor Wessing to kick off 2018’s London Gender and Inclusion event. Aimed at snapping audiences into a proactive mindset, the film uses strikingly rich visuals to challenge our own associative prejudices around gender equality and opportunity. Successive rapid-fire cuts and on-screen quotations act as the fast hands in this narrative, packing an overall punch of common sense: greater diversity isn’t only long overdue good practice, it’s good business. Rocking Horse fly out of the gate with this piece, clearly relishing both the assignment to promote positive change and the opportunity to reassert its position as a brand film disruptor via their increasingly refined craft.
